Small Talk
Podcast snippets are all over social media. So we created one for the M&M characters – playfully answering fan questions to help overcome some of the fears and obstacles of modern day communication.
M&M’s x The Griddy
For the M&M characters to perform the famous Griddy dance without legal exposure, we needed permission from its original creator, Allen Davis.
So we got him in on the act, producing a duet that became M&M’s best ever performing organic TikTok with over 4 million views.
M&M’s
Comedy Spotlight
Social media algorithms are designed to show you more of what you’ve already seen.
This means minority content creators are left in the shadows. So we used the might of M&M’s social media following to push back against those algorithms,
giving creators their turn in the limelight & breaking followers out of their comedy echo chambers.
